All eyes north for the Cycling’s Tour de Yorkshire & World Snooker Championship

Cycling Blog

It’s been described as God’s Own County, and for cycling and snooker enthusiasts, rightly so. For four days in May, over 2.5 million spectators will take to the streets to cheer on the Tour de Yorkshire, a high-octane cycling race that sees the best cycling teams in the world power through 150 towns and villages across a county blessed with three national parks, a wild and rugged coastline, and breathtaking Victorian architecture. While finely-tuned cyclists battle it out to be King of the Mountain, down in Sheffield, an altogether quieter but no less intense battle will be being waged inside The Crucible Theatre; 32 professional snooker players competing one on one to be crowned Betfred Snooker World Champion.

On Saturday 20th April, amongst the cues and queues of the Crucible, Mark Williams will begin to defend his 2018 title. It’s the 42nd year that the revered Crucible will be hosting the snooker world championship, and players talk in hushed tones about the spine-tingling atmosphere of the place. This championship looks set for plenty of excitement, as contenders for the ultimate snooker accolade include legend (and legendary bad boy) Ronnie O’Sullivan.

These professional snooker players and cyclists have trained all their lives for their beloved sports, but cycling and snooker are not the top earning sports such as football, golf or tennis. Prize money is attractive, but as professional sportspeople they are bundled together with all other genres of athletes when it comes to motor insurance, which can be punitive.

ERS Product Manager for Prestige, Annie Ward, commented, “At ERS our dedicated Prestige team know how to deliver peace of mind with the right motor cover for these highly-specialised sporting clients. While football and rugby often take the limelight given how well known the sports are, at ERS we have the appetite and expertise to provide a solution for all sports professionals, from the niche activities to the mainstream favourites, and this includes cycling and snooker. What’s more, we manually underwrite every policy on an individual basis to ensure their niche requirements are fully covered with individually tailored policies.”

Ask ERS for a quote and their Prestige team will aim to turn it around with sporting excellence within 4 hours. That way you can offer your client a speedy and responsive service at all times. 

While you enjoy watching these two fantastic sporting events, whether on TV or enjoying Yorkshire in person, do take a look at ERS Prestige - Sports & Entertainment if you would like to understand more about how ERS can help your Sports motor client.

For all Sports & Entertainment, motor enquiries please contact the Prestige team: 0333 241 2445 |

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